News & Voices

BiMBA 2016 MBA Admissions Seminar

On 29 November, the Peking University National School of Development (“NSD”) BiMBA Business School 2016 MBA Admissions Seminar was held in the Zhifuxuan building in Langrun Garden, on the Peking University Campus. Speakers described in detail the strengths of BiMBA and aspects of the MBA course including the Finance and Real Estate second Master’s degrees. BiMBA alumni shared their own experiences studying at BiMBA and how it has helped their careers.


Cultivating tomorrow’s business leaders

Professor Bin introduced BiMBA’s MBA programme and, via a short video, gave guests a deeper understanding of the NSD and BiMBA business school. NSD honorary Dean, BiMBA founder and former World Bank Chief Economist & Senior Vice President, Professor Justin Fu shared his wishes with prospective candidates: “We aspire to provide students with a global viewpoint and give them - especially those entrepreneurs and high level managers, 
-the tools to research company issues from the perspective of China’s macroeconomic trends and business environment. “ In summary, BiMBA hopes to train future business leaders with a macro view of both China an international standard of business knowledge and language.


Think-Tank within a Business School

Langrun Garden, which houses the NSD and BiMBA business school, has a very long history. In the reign of Emperor Jiaqing in the Qing dynasty, it was a gift to Prince Yong Lin. Later, in the reign of Emperor Xianfeng it was gifted to Prince Gong and renamed ‘Langrun Garden’. It is truly pleasant to study in such a calm and bright environment.  In 1994, Justin Lin, Hai Wen and 4 other professors established the China Centre for Economic Research and in 1998 founded BiMBA, Peking University International MBA - in cooperation with the US Association Collegiate and Business Schools and Programs- the first international MBA in Beijing. In the past 20 years, The National School of Development at Peking University, through extinguished professors such as Justin Lin, Zhou Qiren, Song Guoqing, Yao Yang, Lu Feng and Huang Yiping, has been recognized as an important higher-education think-tank for the Chinese central government. At the beginning of 2015, Peking University National School of Development was ranked no. 2 in the overall most influential think-tank and no. 1 in the higher-education ranked think-tank according to Shanghai Academy of Social Sciences Think-tank Research Centre’s 2014 “China Think-Tank Report”。  


No. 1 Ranking on Forbes Magazine, QS Top MBA and Fortune Magazine

It has been 17 years since BiMBA Business School was established. During this time, numerous ranking organizations have awarded BiMBA, for example, BiMBa has been named Forbes Magazine China’s “Most Valuable MBA Program” and no. 1“Return on Investment”. High salary and high return reflect BiMBA’s quality and teaching level and are important factors for prospective MBA candidates to consider when choosing a business school. Businessweek described BiMBA as a “business school with spirit”, which provides excellent leadership training. Fortune Magazine placed BiMBA in first place as its ‘MBA with most market value in China’. British Higher Education Research organization QS placed BiMBA as no.1 MBA in China and no.6 in Asia Pacific in its 2014/2015 Top MBA ranking.

Being “International”is in BiMBA’s Genes

For BiMBA, being “international” is not just a moniker but something deep within its genes. Aside from international teaching in an English speaking environment, BiMBA’s requirements for teaching professors are extremely high – not only must they have significant business theory knowledge and research results, but also extensive experience managing and operating businesses so that they can analyze real business issues and help solve issues students may have. As a business school within a think-tank, BiMBA’s full-time and part-time MBA courses are taught by a line-up of professors who hold PhDs from internationally renowned schools and have experience in globally recognized corporations. The faculty is split evenly between NSD professors and overseas professors. In the last 3 years, overseas students made up over 20% of the full-time MBA class; 60% of students in the part-time class came from international companies and, in recent years, more and more students from SOEs, POEs, Joint Ventures and start-ups have joined the program, bringing greater knowledge of how to deal with a changing and uncertain economic environment brought by globalization.


Building a Global Alumni Network Encompassing China, North America and Europe

In terms of international relations, every January, BiMBA full-time students have the opportunity to study with students at partner business school Vlerick. Vlerick business school is based in the capital of the European Union, Brussels. It is one of the oldest and most respected business schools in Europe and, in the 2014-2015 Financial Times European Business School rankings, was listed no. 16. Aside from this, all full-time and part-time students can, according to their career development aspirations, partake in Fordham business school’s Gabelli Business School Master’s in Global Finance or Wisconsin Business School’s  Master’s in Global Real Estate, earning a second master’s degree. All students will also have the opportunity to partake in a study visit to Silicon Valley businesses and experience cutting edge innovation and entrepreneurship.  Through the experience of overseas study, students will increase their global awareness and build a truly global network covering China, North America and Europe. Moreover, Upon graduation, MBA students will receive a Peking University study certificate, alumni card and will be entered into the Peking University Alumni Database and enjoy resources and services awarded to Peking University alumni.

Comprehensive & Innovative MBA Program

BiMBA’s MBA program is principally split into six modules: Marketing & Branding; Strategy & Leadership; Finance; Innovative and Entrepreneurial Spirit; Real Estate and Macroeconomics. There are 13 key courses and 23 optional courses to help students become better equipped for their future careers. Each year, BiMBA business school gives full-time students the opportunity to undertake a real business consulting case, helping famous businesses solve real issues in their operations. Utilizing the NSD’s strong faculty, BiMBA also provides students with series of seminars and talks: the China Development series, Knowledge and Practice series and Humanities series.

Alumni Sharing: Escaping Routine, Realizing a Breakthrough

During the alumni sharing, a number of outstanding BiMBA alumni guest speakers and career advisors shared their experiences with relation to career development.

Tian Zi, currently part of the 2015 part-time MBA class and currently Hong Kong MTR’s Tianjin Vice President began his career in Hong Kong following graduation with the Hong Kong MTR. His decision to study at BiMBA came from his desire to enhance his knowledge structure. In today’s fast-paced and ever-changing era, those who do not improve their knowledge cannot combine this with career development and will even find it difficult to converse with others. Former engineer He Kun is an alumni from the 2013 MBA class and is currently Senior Strategy Manager at JD Capital. After changing industries with an internet startup, He Kun gave up an offer from an American business school to study at BiMBA. He advised prospective students that is they did not want to work on Wall Street or its European equivalents, they should choose China’s top schools. This way, they will not miss out on domestic experience, alumni networks and will gain an in-depth knowledge of their own industry.
Part-time 2013 MBA alumni Zheng Xiaojing, currently Client Director, enjoyed her personal development through the course. She felt that, having worked for a number of years, she was ‘hollowed out’ and much of her brain had been ‘sold out ‘and was no longer happy – she had entered a workplace cycle. In her view, in her early 30s, re-entering study and via a systematic theoretical framework, she was able to make a breakthrough in her career and life.  

On BiMBA’s study experience, He Kun truly enjoyed his time at Zhifuxuan, especially group discussions – this Western method of education which emphasizes communication, in particular case studies, left a strong impression on him and helped him enormously in his career. According to Tian Zi, young people should study an English-language MBA. Aside from knowledge, it is a chance to improve one’s English level and one can learn in its original language. He misses the days he spent at BiMBA, studying in the picturesque Langrun Garden

How to Choose an MBA Program Appropriate for You?

Peking University BiMBA Associate Dean Wang Xin has been an interviewee and has vast experience assessing candidates. She gave advice on how to choose an MBA program to prospective candidates. She suggested that in choosing a business school, one must consider the following: whether to study in China or abroad; if in China, in Shanghai or Beijing? Full-time or part-time?  An English or Chinese language program? Through these four questions one can narrow down the choice and see whether each program is suitable for oneself. As Ms. Wang explained, as an international MBA program, BiMBA trains students to be competitive and have a long-term and global viewpoint that is important for today’s globalized world. For BiMBA’s applicant assessment, Ms. Wang looks for students fluent in English; who have solid work experience of at least 3 years; who have a clear career plan and know what they want in the future; at the same time to be open-minded, open to sharing and have an affinity with BiMBA’s culture; not only caring about business operations but are also interested in the larger economic picture. Applicants from SOEs, POEs and entrepreneurs are welcome. 


Successful career development is based on precise positioning of oneself, strong competiveness and suitable opportunities to develop. BiMBA helps its students position themselves and, via career evaluation helps students find their unique selling points and their own future development path. Students are also placed in groups for peer evaluation and, through professional coaching, improve their resumes and improve their interview skills through mock interviews. The school also uses its extensive alumni resources to visit companies and gain work experience and full-time job opportunities.


Peking University BiMBA Business School 2016 Admissions Plan

Peking University NSD BiMBA’s 2016 admissions plan was introduced by Teacher Bin to prospective candidates.

BiMBA will admit 140 students in 2016, of which 40 will be in the full-time class and 100 in the part-time class. The full-time class will be 15 months and part-time 24 months. Applicants can choose between two types of assessment for application: the GMAT and English language exam (IELTS or TOEFL) or BiMBA’s on-campus entrance exam.

Full-time students will be given a flexible class program – in 10 months students can take the 13 key modules and, to find suitable career or internship opportunities, may then apply to change from full-time to the part-time class for the remaining optional modules.


The average age of full-time students in 2015 was 28 with average work experience of 5 years; the average age of part-time students was 32 and average work experience 9.5 years. BiMBA’s MBA program actively encourages female applicants and provides numerous events and seminars to increase competitiveness from a career perspective.

 In terms of the second master’s degree, New York’s Fordham University Gabelli Business School’s Master in Global Finance requires students to study for three months in Beijing (during weekends) and three weeks in New York prior to taking an exam to gain the Master’s in Finance. This is not only time-effective but also less costly – students may even apply for a scholarship. The Wisconsin business school Master’s in Global Real Estate, ranked no. 2 in the global real estate master’s ranking, requires students one semester of study abroad (7-12 months) prior to taking an exam to gain the degree.